Search results for "product health perceptions"

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Can Health Perceptions, Credibility, and Physical Appearance of Low-Fat Foods Stimulate Buying Intentions?

2020

This study examines the influence of labelling and packaging strategies on perceived product health and overall attitudes to low-fat products in the field of healthy food claims among young consumers. The aim was to determine if these aspects can influence buying intentions. After a literature review, a quantitative study was carried out. With a sample of 300 young consumers (18&ndash

Health (social science)030309 nutrition & dieteticsmedia_common.quotation_subjectContext (language use)Sample (statistics)Plant ScienceHuman physical appearanceAffect (psychology)lcsh:Chemical technologyHealth Professions (miscellaneous)MicrobiologyArticle03 medical and health sciencesPerception0502 economics and businessCredibilitylcsh:TP1-1185Product (category theory)Sensory cueoverall attitudemedia_common0303 health sciencespurchase intentionphysical appearance05 social sciencesinformation credibilityfood market050211 marketingPsychologyproduct health perceptionsSocial psychologyFood ScienceFoods
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